--- title: Turning 65 Medicare Leads for Agents | Lead Heroes url: https://leadheroes-demo.pages.dev/turning-65-leads/ updated: 2026-10-09 --- Turning 65 leads # Meet them before they enroll. The agent who explains Medicare first usually keeps the client. T65 leads put you in front of people before they have chosen a plan or an agent. [Talk lead strategy](https://leadheroes-demo.pages.dev/contact-us/)[How it works](#how) MEDICARE EDUCATION FIRST Program T65 Be the first *call.* Market **Turning 65** Type **Outreach leads** Your edge **Specialist, not salesman** **Long-term value**Renewals and referrals. Written by the Lead Heroes Data Desk, reviewed by Glen Shelton. Last updated October 9, 2026 Quick background PROGRAM**T65** **Quick background if you are new: a Turning 65 lead is a person approaching Medicare eligibility who agreed to talk about their options.** Get there first, explain how Medicare works, and you earn a client for years. Wait, and you are replacing someone else’s plan on price. ## Who it fits. Medicare agents building a book for the long run Agents who like to educate before they sell Agents who cross-sell ancillary and long-term care coverage From the field, for the field ## How every lead is made. Same process behind every program. Telemarketing keeps costs down; the filters keep it relevant. 01 / TRAINED CALLERS ### People, then pipelines. Callers at our American-managed call center in the Philippines are vetted for English fluency and sales experience, then trained on Medicare and life insurance basics. 02 / SCRUBBED DATA ### Clean before we dial. Sales data is scrubbed against Do Not Call lists and for TCPA requirements before it is loaded into the dialer. 03 / YOUR FILTERS ### Your market only. Data is filtered to the states, counties, cities or ZIP codes on your order, plus demographic filters for the program. The details ## What to confirm before you order. Availability, quantities and terms vary by market. The team confirms them with you first. | Detail | How it works | |---| | Market | People approaching Medicare eligibility | | How it is created | Trained callers, scrubbed data, your geographic filters | | Delivery | CRM sync or spreadsheet, per program terms | | Ordering | Confirm quantities, areas and pricing with the team | Program details reflect how Lead Heroes describes the program today. Confirm pricing, minimums, availability and terms with the team before ordering. Leads create opportunities to talk; they do not guarantee sales. Other programs ## Mix and match your pipeline. Most agents combine two or three. MEDICARE ### Medicare Supplement Reach people interested in reviewing their Medicare Supplement coverage and premium. Outreach leads [Explore program](https://leadheroes-demo.pages.dev/medicare-supplement-leads/) LIFE INSURANCE ### Final Expense Help people compare final expense coverage so their families are not left with the bill. Outreach leads [Explore program](https://leadheroes-demo.pages.dev/final-expense-life-leads/) DIRECT CONNECTION ### Live Transfers Talk to an interested prospect the moment our caller transfers them to you. Live connection [Explore program](https://leadheroes-demo.pages.dev/live-transfer-leads/) SCHEDULED CONNECTION ### Pre-set Appointments Show up to scheduled conversations instead of spending the morning setting them. Scheduled conversations [Explore program](https://leadheroes-demo.pages.dev/pre-set-appointments/) TAILORED OUTREACH ### Custom Calling Your own trained caller, dialing your market for your business, by the hour. Custom campaign [Explore program](https://leadheroes-demo.pages.dev/custom-calling-campaign/) Good questions ## Questions, answered. **What is a Turning 65 lead?** A person approaching Medicare eligibility who agreed to be contacted about Medicare options. **Why work T65 leads instead of existing Medicare members?** You reach people before they choose a plan or an agent, so you compete on education and service rather than price. **Can I choose my area?** Yes. Leads are filtered by the states, counties, cities or ZIP codes on your order, subject to data availability. ## Let’s build your next lead strategy. Find the right starting point for your business. [Talk with our team](https://leadheroes-demo.pages.dev/contact-us/)